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Making Marketing and NLP give brilliant results

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15 Steps Towards Brilliant Marketing Plus NLP

December 27th, 2007 by john

http://www.flickr.com/photos/28481088@N00/15 steps towards brilliant Marketing plus NLP is how I see the progress so far in the blog, and this post reviews the advances we have made since September. I started out on this journey with hope and enthusiasm, and I have learned a lot and shared many things with you, my readers. I want to say how I see the blog developing over the next 3 months, what we will do and how to make it happen. I hope you will stay with me on this exciting path.

For those who are new to the blog it will tell you why it is worth your time looking back at the last 3 month’s materials, and for those who have been with me all along it will give you a refresher on the path we have taken together.

You Can Have Major Success in NLP & Marketing

This was the start of the journey where I introduced my blog and talked about the way marketing works, why we do it and the various ways we communicate with our clients.

5 Ways To Get Your Sales Moving Up

This post looked at some of the basic presuppositions NLP tells us when we work out how our clients buy our products, the place they are coming from and the way we communicate our message.

The Remarkable Power In Your Hands

Modelling is something we learn in childhood and tend to lose as we get older. NLP makes a big push towards modelling subjects who have great success in what they do and by knowing how they work and what drives them we can use that information to build the way we can succeed too.

Yaro Starak Marketer & Blogmaster Extraordinaire

When I decided to start a blog it was around the time Yaro Starak began his Blog Mastermind mentoring programme and I have been a part of it for 6 months now. His marketing skills have been a great way for me to learn about blogging and this interview tries to give you a look into his world.

Making Your Learning Work Better

The way we learn is by receiving millions of pieces of information through our 5 senses. In order to make sense of our world we use filters, and each one of us learns in their own preferred style. By understanding how people learn through different senses and combinations of senses gives us a means of understanding how to learn better.

6 Logical Levels Towards Making NLP a Winner in Marketing

The logical levels in NLP give us a set of behaviours that say who we are and how we and our clients make changes in our life. I then went on to interview my coach Alastair Kidd to understand how he works, learns and uses the techniques of NLP in his life.

The Complete Rapport Building That Will Win More Orders

Rapport building is one of the essential parts of building trust with our clients. Ways to make our rapport better, to communicate more effectively, to pace and influence our client are talked about and described. We talk about breaking rapport and the impact of small words on rapport development.

The Best Communication Will Make the Magic of Increased Success

NLP analyses the processes involved in communication, describing how we delete, distort and generalise the information coming in through our senses. We look at the beliefs that underpin the reasons for why we see things as we do.

Ari Galper Unlocks The Game of Selling

Ari Galper is an expert at taking the fear out of selling, by repositioning the role of the sales person into a support and help to the client. He talks about how to make an effective but non-confrontational introduction, the starting of a mutually useful conversation with the client and making the process very ‘person-based’ and productive.

6 Ways to Make Influence More Effective in Closing Deals

Robert Cialdini’s book Influence: The Psychology of Persuasion is a standard text that describes the six main paths that can be used to influence a client. By using this approach many companies are able to use them to influence customers to buy their product more effectively.

Recognising Processes To Make Sales Happen More Directly

The way we handle information is based on our environment, culture and upbringing. By understanding through NLP the ways we and our clients express themselves will give us a better understanding that will help us motivate others and make sales happen more directly.

Hypnotic Language Patterns To Speak More Effectively In Public

Using hypnotic language in public speaking is a powerful tool and will help us ensure our audience takes away something that answers their questions and provides them with solutions by using our products.

Stories Are The Key To Reaching High Objectives

This is the best way for us to move into our clients reality and ensure they understand our message well. Our story telling can be improved by using metaphors and a structure with the right elements to hold the attention of clients until we have reached our objective.

Rich Schefren Tells All To Make You A Winner

Rich Schefren’s blockbuster Attention Age Volume 2 gives us the way to understand marketing in an up-to-date context and explains how we can become mavens or experts in our field to build our businesses rapidly.

WHAT COMES NEXT?

The next development will be to share with you some NLP exercises to check out what we need to do to use these new techniques and how to make it happen. I will be asking blog readers to register for an Insiders Group, getting access to the new materials.

There will be other resources available to Insiders which are not found in the main blog, so make sure you are ready to register. I will give you the details in the New Year.

I also plan to invite some guest contributors to add to our knowledge and help us along the way. If you know anyone who can help us please let me know. Next week you will be able to read and hear my interview with Jamie Smart, an expert in hypnotic language.

For those who are new to this blog please make sure you can be automatically updated by subscribing to the RSS feed.

I hope you can see how the first 15 steps towards brilliant Marketing plus NLP are a useful start in a process to build a set of special and powerful skills which will make your marketing more effective.

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5 responses so far ↓

  • 1 geoff lord Dec 28, 2007 at 11:02 pm

    hi there

    Nice site and the content is very useful too

    Geoff Lord

  • 2 Ish Gradar Jan 2, 2008 at 5:37 pm

    I’m blown away, i’m hooked, i love it - keep doing what you’re doing John……….
    bitesized definitely works for me. Each post is brief, to the point and eye opening. I’ve started to notice many of the teachings here in marketing techniques i’ve come across…..
    looking forward to the next post.

  • 3 JudyO Feb 7, 2008 at 4:49 am

    Interesting approach you have here with brief, pithy posts. I’ll look into this option for some of my own postings. Good info, thanks!

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  • 5 shawn@ clean red widgets Nov 29, 2008 at 8:37 pm

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