Words that burst out on the page and make sales are what you want from your copywriting. Last week we heard from Louis Burns about NLP being used in direct response marketing and now we will look in more detail about how the copy is written.
Copywriting is an essential part of marketing on and offline. [...]
Words That Burst On To The Page And Make Sales
January 17th, 2008 4 Comments
Tags: Communication · copy · Copywriting · glyphius · headline · Influence
The Best Communication Will Make the Magic of Increased Success
November 8th, 2007 No Comments
The best communication will make the magic of increased success because you will generate a dynamic to sell and succeed. Communication is about a chain reaction that starts inside you and creates one inside the person you communicate with, through their preferred learning routes, to bring about a conclusion that meets both your needs.
NLP [...]
Tags: Communication · deletion · distortion · generalisation · nlp
The Complete Rapport Building That Will Win More Orders
November 1st, 2007 2 Comments
The complete Rapport building that will win more orders is your call to action. Rapport is one of the most important features or characteristics of unconscious human interaction.
It is having the same perspective, being in “sync” and on the same “wavelength” as the person with whom you are talking.
NLP has a lot say about how [...]
Tags: breaking rapport · Communication · nlp · pacing · Rapport · rapport building
5 Ways To Get Your Sales Moving Up
September 22nd, 2007 2 Comments
This post is all about some basic principles and 5 ways to get your sales moving up. In NLP there are a number of what are called presuppositions. The meaning of the word ‘presuppose’ is to ‘assume beforehand; and these can represent some of the most powerful of language patterns. We all use them and [...]
Tags: behaviour · Communication · failure · nlp · response · sales · territory












