Stories are the key to reaching high objectives. They are the most effective way to get your message understood, much more than a reasoned argument, a fancy sales pitch, or any clever marketing trick. Your story will talk directly to your client’s unconscious mind and appeal to their experiences, memories and emotions.
This is the way [...]
Stories Are The Key To Reaching High Objectives
December 13th, 2007 1 Comment
Tags: metaphor · metaphors · nlp · stories · story · story loops












